Six weeks · one cup a day
The week ends.
The practice doesn't have to.
Thirty letters. One instruction a morning, Monday to Friday. The same shape as your seven days — but slower, and it goes somewhere.
Fourteen days to change your mind. You keep the letters either way.
You already know what happens on day eight.
Not because the practice is hard. It is twenty minutes and one cup. It is not hard.
It stops because there is no longer anyone telling you to do it. A week is long enough to prove you can. It is not long enough to make it automatic.
That gap — between can and automatic — is the only thing The Practice is for. Not more information. You do not need more information about tea. You need someone to keep handing you one instruction a day until the instruction stops feeling like an instruction.
What the six weeks are
Five letters a week, Monday to Friday. Weekends off, because weekends are when people quit things that require them.
Each week takes one variable and stays with it.
The kettle's sound instead of a thermometer. What 80°C tastes like next to 95°C, and why the difference is larger than it sounds.
How much, how it changes, and what dry leaf can tell you that wet leaf cannot. Why starting with ordinary tea is better than starting with good tea.
Twenty seconds against forty. Why the wait is the practice and not the delay before the practice.
Why the cup matters more than the pot. What heat does to what you can taste, and why a thin cup makes tea taste thinner.
The phone, the room, the noise you stopped hearing. Doing exactly one thing for the length of one cup — and what happens on the fourth day.
Offering the cup. Hosting without performing. What changes when someone else is in the room, and why it is not about them.
What you get
- 30 letters. One each weekday morning for six weeks. About 250 words each — a minute and a half.
- A one-page card of the five movements. A PDF you print yourself and put by the kettle.
- All digital. No app, no account, no videos, and nothing in the post — just email, the same as this week.
- Fourteen days to change your mind. No questions, no form, and you keep everything.
- You did at least three of the seven days
- You want the leaf to get better, not just the habit
- You'd rather have thirty short letters than a two-hour course you'll never finish
- You want a community, a teacher on video, or a certificate
- You're looking for health claims. There are none here.
- You haven't done the seven days yet — go do those first, they're free
$37 now. $67 later.
This is the first version, and there are no testimonials on this page — because there is nobody to quote yet. I would rather have your feedback than your full price.
So the founding price stays until the first hundred people are through it. After that it goes to $67 and stays there.
If you finish the six weeks and it was not worth $37, reply and tell me. You will get your money back and I will still want to know what did not work.
Secure checkout. Fourteen days to change your mind.
By buying you agree to the terms of service. Refunds within fourteen days. Everything is delivered by email — nothing is shipped.
Questions
About 250 words. A minute and a half. They are meant to be read standing up, before you do the thing.
A cup and a kettle. From week four a gaiwan helps, but a small teapot or even a mug with a strainer will do. Nothing on this course requires a purchase.
No. Week two explains why starting with ordinary leaf is better — you learn what the leaf is doing before you spend money on the expensive version of it.
Nothing happens. The letters do not expire and there is no streak to break. Missing a day is not the failure state; stopping is.
No. There is no belief required, no doctrine, and no ceremony you have to get right. It is a way of paying attention to something for twenty minutes.
No. You pick up at day eight, exactly where the free week stops — there is nothing worse than paying for a letter you have already read. If you never finished the free week, you start at day one and get all thirty.
By email, one each weekday morning at 6:30 your local time. You do not need to create an account or install anything.
Reply to any letter within fourteen days and you get your money back. No form, no questions. You keep the letters.